Meet Kyle Rayner - ISSA Certified Trainer & Professional Strongman
From overweight teenager to Professional Strongman. Kyle Rayner is an ISSA certified trainer with 15+ years experience, trained by Charles Poliquin. 1000+ successful transformations.
Meet Kyle Rayner
From overweight teenager to Professional Strongman competitor. ISSA certified trainer with 15+ years of experience helping people transform their bodies and lives.

Kyle Rayner
ISSA Certified Trainer
His Story
Hey Lifestyler — let's get real.
I grew up overweight, and those early struggles with body image never really left me. Even during happy moments, low self-esteem was the shadow I couldn't shake. If you've ever felt uncomfortable in your own skin, you know exactly how consuming it can be.
That started to shift when I began weight training to prep for high school football. I wasn't falling in love with the game—I was falling in love with progress. Lifting gave me something I had never truly felt before: self-respect and control over my body and mindset.
It was through strength training that I met a longtime friend, Dallas Hogan—who at the time was the 4th Strongest Man in Ontario. We trained together and I was hooked. I set a new goal: to become the strongest version of myself—physically, mentally, and emotionally.
As I pursued elite-level strength, I sought out top mentors in the fitness world. One of the most impactful was Charles Poliquin, a legendary strength coach known for transforming high-performance athletes. His methods taught me how to build lean muscle, dial in nutrition, and develop sustainable strength for life. The wisdom I gained from him remains core to what I teach today.
In 2009, I launched my personal training business. By 2015, we opened our first brick-and-mortar training facility—a major milestone built on six years of in-the-trenches coaching. Since then, I've had the privilege of guiding thousands of clients through body and lifestyle transformations.
Helping others unlock their potential is what fuels me. That's why we created the Higher Standards Lifestyle app—to take everything we've built and bring it to more people, right from their phones.
The app includes expert-backed fitness plans, personalized meal coaching, habit tracking, and a supportive community that holds you accountable.
This isn't just about working out—it's about building a stronger, longer, more energized life.
We're on a mission to help people raise their standards, transform their routines, and lead with confidence. And it all starts with showing up.
Let's build something stronger—together.

Professional Strongman
Training with the 4th Strongest Man in Ontario
Credentials & Training
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ISSA Certified Personal Trainer
International Sports Sciences Association
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Charles Poliquin Training Systems
Trained by legendary strength coach
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Professional Strongman Competitor
Elite-level strength athlete
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15+ Years Experience
Since 2009 in personal training
Achievements
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1000+ Successful Transformations
Health, fitness, and lifestyle changes
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Brick & Mortar Training Facility
Opened in 2015, serving local community
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Higher Standards Lifestyle App
Co-founded digital fitness platform
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Community Leader
Building supportive fitness communities
Professional Competition History
Kyle has competed at the highest levels of Strongman in Canada and North America. His competitive background is the foundation of the strength programming at Higher Standards Lifestyle.
Thunder Bay's Strongest Man
2x Champion (2015, 2016)
Canada's Strongest Man
Multiple Top 10 Finishes
North America's Strongest Man
Top 10 Finish (2012)
Strongest Man in Ontario
3x Runner Up
Training Philosophy
"I derive a lot of my self worth from what I can do for others. I'm a firm believer that we must always give back to our fellow human. The Higher Standards Lifestyle program is the catalyst which can help us reach more users."
Kyle's approach focuses on sustainable lifestyle changes, not quick fixes. He combines his strongman training experience with practical, everyday fitness solutions that work for real people with real schedules and real challenges.
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